Free Stuff

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Here are 5 pieces we’ve created over the years—plus some things borrowed—to simplify your understanding of marketing opportunities and issues: (note:  most links are PDFs)

marketing choices diagram 1. The Marketing Toolkit— an array of promotion opportunities that can be adapted to almost any business or nonprofit. [PDF ] —————>

2. What is a Brand?— some definitions that may help or confuse about this enigmatic concept.  You be the judge.  [ read more about Brands on this site ]

3. Marketing 101 Basics— a collection of time-tested marketing guidelines and insights [ PDF ]

4. Eleven Critical Marketing Questions [ PDF ] questions that launch the Marketing Snapshot process; ones that every business needs to answer.

5. Business Launch Basics— a checklist of marketing considerations, strategies and tactics for  business startups. [ PDF ]

Ask about a FREE 1 hour marketing consultation for new clients. Call now:  412-322-9720.  Or email.


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